Level Up Your Email Marketing: Launch a Free E-Newsletter with Dashery
Building Deeper Connections with Your Fans
Great news, Dashery creators! We're excited to announce the launch of a highly requested feature: Email Capture & CSV Download. This powerful new tool lets you collect, manage, and own your customer email list—right from your Dashery store. Now you can use Dashery for free email marketing to grow your audience and keep fans engaged with your very own e-newsletter.
Why Email Marketing Matters
In today's digital landscape, social media algorithms and platform policies can change overnight. That's why having direct access to your audience is more valuable than ever. Email marketing remains one of the most effective ways to:
Announce new merch drops
Share exclusive content and offers
Increase repeat purchases
Build lasting relationships with your community
The best part? Studies show that email marketing delivers an average ROI of $42 for every $1 spent, making it one of the most cost-effective marketing channels available to creators.
How It Works
We've made collecting email subscriptions seamless:
1. Checkout Opt-In
Customers can easily opt in to your email list during checkout with a simple checkbox when purchasing your merch.
2. Dedicated Subscribe Section
A sleek subscription section now appears on every page of your store, allowing any visitor to join your email list - even if they're not making a purchase yet. This is perfect for fans who want to stay updated on future releases.
This feature is off by default. To turn it on, just follow the steps in the Get Started section — it's free and only takes a few clicks to start collecting subscriber emails.
3. Easy Export
Access your subscriber list anytime through the new "Marketing" section in your settings. Download a CSV file containing all your subscribers' emails, along with the date they subscribed and whether they joined via checkout or the subscription section.
Taking Control of Your Audience
Unlike other platforms that hide your audience data or charge steep fees (Linktree charges $8–$24/month subscription for similar features), Dashery believes creators should own their customer relationships. With our new email subscription feature:
You own the data: Download your email list anytime
No middleman: Communicate directly with your audience
Platform independence: Integrate with your preferred email marketing tools
Greater flexibility: Create custom campaigns that match your unique brand voice
With data access comes responsibility:
Since you will have access to all this data, it is your responsibility to:
Only use customer data for marketing purposes
Honor unsubscribe requests promptly
Keep the data safe
Keep accurate records
Getting Started
The email subscription feature is FREE and available for all Dashery stores. To customize your settings or download your subscriber list:
Log into your Dashery dashboard
Navigate to the new "Marketing" section
Adjust your email collection preferences or download your CSV
Best Practices for Email Marketing Success
To help you make the most of this new feature, here are some quick tips:
Send a warm welcome email to new subscribers
Keep a consistent schedule
Segment your list — e.g “visitors” (those interested in staying updated on your merch but haven’t purchased yet) and “purchasers” (those who have completed a purchase through your Dashery store).
Include clear Calls to Action (CTAs), e.g encouraging a user to go check out your latest merch drop
Focus on delivering value before pushing for sales —e.g regularly share new designs and merch updates with your list, and invite feedback to help shape future creations alongside email updates about upcoming or current sales.
Looking Ahead
We're committed to helping creators build sustainable businesses through stronger audience connections. While automated emails and third-party platform integrations aren't part of this initial release, we're actively exploring these additions for future updates.
Ready to take your creator business to the next level? Log in to your Dashery dashboard today and start building your email list!
Check out our updated Terms of Service including the Joint Controller Agreement and Help Center for guidance on managing your subscriber list in compliance with privacy regulations.
